VRA
NasdaqGSVera Bradley, Inc.
Price
Key statistics
Insider activity
SEC EDGAR ↗Showing 13 recent filings. 11 other (grants, option exercises, gifts, tax withholding) are listed below but excluded from buy/sell flow.
| Insider | Type | Shares | Price | Value | Date |
|---|---|---|---|---|---|
Bickley Ian Director, Chief Executive Officer | Tax withholding | 30.27K | $3.91 | $118,367.43 | 2026-07-03 |
Dely Mark C CHIEF ADMINISTRATIVE OFFICER | Tax withholding | 13.71K | $3.84 | $52,642.56 | 2026-06-24 |
Bickley Ian Director, Chief Executive Officer | Buy (open market) | 28.9K | $3.87 | $111,846.87 | 2026-06-12 |
Layding Martin Chief Financial Officer | Tax withholding | 13.99K | $3.46 | $48,401.94 | 2026-06-12 |
Layding Martin Chief Financial Officer | Tax withholding | 29.38K | $3.46 | $101,640.96 | 2026-06-12 |
Meslow Andrew Director | Buy (open market) | 24.93K | $3.73 | $92,973.98 | 2026-06-12 |
Dely Mark C CHIEF ADMINISTRATIVE OFFICER | Tax withholding | 1.01K | $3.08 | $3,104.64 | 2026-06-08 |
Dely Mark C CHIEF ADMINISTRATIVE OFFICER | Grant / award | 9.11K | $0.00 | — | 2026-06-08 |
Dely Mark C CHIEF ADMINISTRATIVE OFFICER | Tax withholding | 2.91K | $3.08 | $8,965.88 | 2026-06-08 |
Rodriguez Jessica Director | Grant / award | 25.07K | $0.00 | — | 2026-04-03 |
CASHMAN KRISTINA K Director | Grant / award | 25.07K | $0.00 | — | 2026-04-03 |
Layding Martin Chief Financial Officer | Grant / award | 414.44K | $0.00 | — | 2025-06-12 |
Layding Martin Chief Financial Officer | Grant / award | 88.5K | $0.00 | — | 2026-04-03 |
Source: SEC EDGAR Forms 4/4A (CIK 1495320). Click an insider to open the original filing.
Social sentiment
Volume-weighted across live social sources
$VRA For those who are unfamiliar with Vera Bradley, the company operates as a designer of women's handbags, luggage, and travel items. It also sells fashion and home accessories and unique gifts. From its humble origins back in 1982, the company has expanded into a business generating hundreds of millions of dollars a year in sales. However, it has fallen on rather hard times. In the chart above, you can see financial results for the last three completed fiscal years. Revenue has plummeted from $383.7 million to $269.7 million. Some of this can be attributed to changes that the company has made, such as its decision last year to sell off Creative Genius, which operates under the Pura Vida Bracelets name. But most of the decline has been caused by true fundamental weakness.
$VRA Vera Bradley Is Slowly Turning The Ship Around, But It's Not Enough Vera Bradley experienced a severe decline in revenue and profitability, but recent quarterly results show early signs of stabilization and improvement. Despite a 50.7% share price drop, VRA maintains a net cash position of $12.5 million and zero debt, providing financial flexibility. Management’s Project Sunshine turnaround plan is yielding positive trends, with Q1 FY2027 revenue up 7.7% and segment profitability improving. I rate VRA a speculative ‘hold’ as cash flows remain negative, but operational progress and a low valuation could support fair value if stabilization continues.
$DOGZ $CULP $VRA $BARK $BIRD Same sector and $DOGZ is cheap
$VRA CEO purchased 28,901 shares at $3.87 for a total of $111,847. Bickley Ian now owns 1,224,233 shares. https://ceo-buys.com
$VRA Vera Bradley Inc. (NASDAQ: VRA) Making Surprising Moves in Friday Session https://marketwirenews.com/stock/vra/news/vera-bradley-inc-nasdaq-vra-making-surprising-moves--6548501710710903.html?utm_source=stocktwits
$VRA sorry @Crazyjoeybob
$VRA Bears in trouble
https://marketbeat.com/a/8707901/ $VRA Vera Bradley Q1 Earnings Call Highlights
$VRA Will never go anywhere until they move private to get their shit in order!
$VRA short it!
$VRA thank you for the little pump
https://www.marketbeat.com/earnings/reports/2026-6-11-vera-bradley-inc-stock/ $VRA Vera Bradley Earnings Transcript
Latest news
44-year-old mall retailer quietly closes 28 stores
Another luxury fashion retailer closes 139 stores as merger fails
Vera Bradley Debuts at Nordstrom Stores Nationwide and Nordstrom.com
VRA Q1 Earnings Call Highlights Turnaround Momentum
Vera Bradley Posts Reduced Q1 Loss, Sees Progress
Vera Bradley Inc (VRA) Q1 2027 Earnings Call Highlights: Revenue Growth and Strategic ...
Vera Bradley, Inc. Q1 2027 Earnings Call Summary
Vera Bradley (VRA) Q1 2027 Earnings Transcript
Vera Bradley Q1 Earnings Call Highlights
Vera Bradley (VRA) Reports Q1 Loss, Tops Revenue Estimates
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